Leonetto
Cappiello (1875 – 1942)
Le Rire No 246 (New Series) 19th of October 1907 Back Cover, original Lithograph
Cappiello: The Posters of Cappiello The publication of this series "Les Affiches
De Cappiello" formerly records the early stages of the artists mastery of poster
art and his pioneering explorations of the modern advertising idiom. In this
image cappiello compares the beneficial effects of a medicinal tonic with those
of La Parisine (a theatrical prosuction). The men hold before and after pictures.
Original Lithograph measures 9 x 12 inches and in A+ Condition, Linen Backed.
Not a reprint, the original "Le Rire" page.
$350
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